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As
a service professional, I believe publishing is an exceptional
marketing tool and I recommend it to my service industry clients.
Practicing what I preach, I have produced a number of articles
over the years expressing my views, or conveying useful information,
on a variety of marketing topics.
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These articles offer my perspective
and expertise on a variety of marketing communications
topics. Point and click to download articles that interest
you. You will need the Adobe Acrobat Reader to view/open
the file. Download
the free software.
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